Connect with the most enthusiastic art enthusiasts on the West Coast.

We put together 5 discounted packages to get you started, check them out below.

Looking for something custom? We love that! Email us at hello@variablewest.com and we’ll build it for you.

Influencer
$500

Socialite
$1,000

  • 4 x Sponsored Instagram posts
  • 2 x Website banner ads
  • 2 x Website tile ads
  • 2 x Cliff Notes banner ads
    Value: $1,650

Storyteller
$1,500

Events Manager
$2,000

  • 2 x Featured event Instagram posts
  • 2 x Website featured events
  • 2 x Website banner ads
  • 2 x Website tile ads
  • 2 x Cliff Notes banner ads
    Value: $2,900

Visionary
$5,000

Evergreen sponsored content

Sponsored Connections are the ultimate opportunity for an institution to leverage their resources to support smaller scale organizations.

This evergreen content provides deep engagement with your programming and uplifts our regional art community.

A Sponsored Connection pays for a set of two interviews, one with your organization and another with a consenting partner organization of your choice. Check out this set of interviews with Jeff Kelley on Hung Liu and Toby Jurovics on Ron Jude and Barry Lopez.

Sponsored Q&As are a perfect way to provide thoughtful analysis of your programming without breaking your budget.

Check out this example with Los Angeles-based artist Angela Anh Nguyen and this example with co-curators Nina Amstutz and Cleo Davis.

Looking for exhibition reviews of your programming? Becoming an Art Writing Champion gives you a commitment from our team to publish 1–12 editorially independent reviews of your programming per year.

Art Writing Champions guarantee the future of West Coast art writing and receive a package of placed ads as well as prominent logo placement.

Placed Ads (banner and tile)

Advertising with Variable West connects you with thousands of art lovers in California, Oregon, Washington, and beyond. Purchasing placed ads elevates your upcoming event, activates your application period, and supports West Coast arts. We offer a variety of ad types and placements on our website, newsletter, and social media.

Pricing

Variable West offers advertising on a sliding scale, because we believe an organization’s success should not be determined by operating budget alone. 

Let’s talk!

To learn more, email hello@variablewest.com. Not sure where to start? We are happy to construct a custom package that serves your budgetary and marketing goals.

Advertising is an essential form of revenue for independent, local magazines. We think it can help save art criticism, here’s how.

An email you actually want to open

Each week, we send West Coast art news, reviews, and on views straight to your inbox.

We don’t spam!